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IN A MOVE AWAY from their usual sponsorship porfolio, William Hill are proud to reveal their first step into the unique sport of British Harness Racing.
The betting giants, in conjunction with the British Harness Racing Club have teamed up to stage the UK's richest Harness Racing Series, "The William Hill British Pacing Championship".
With a total prize fund of £25,000 the Championship dwarfs all other UK pacing contests by a significant amount, and is already attracting considerable support from Harness Racers in both the UK and Ireland.
Lord David Lipsey - President of the British Harness Racing Club, said: "This is a great day for Harness racing, and we're delighted to work with William Hill in our most exciting event to date. We're enthused about the format and are thrilled to see the sport achieving main-stream recognition. Racing fans and punters alike, hold on to your hats! You are about to be blown away."
To be run at Wolverhampton Racecourse throughout September 2008, the Championship consists of three qualifying contests (each for 12 runners) with the heats on Friday 12th, Friday 19th, and Saturday 20th September where the first four home will qualify. The £12,000 to the winner Final will be held on Friday 26th of September.
The series, which will be broadcast live in UK and Irish betting shops via SIS, and also enjoyed by armchair viewers on Attheraces is set to form an encore to the regular evening cards held at Wolverhampton.
Entry to the prestigious event will be by invitation - extended to the best performing horses as judged by the panel, with the top 36 acceptors split across the three heats.
David Hood, Spokesman for Hills, said: "We're delighted to take our first step into Harness Racing, and particularly to work with the British Harness Racing Club who are an establishment equally as enthused and passionate about their sport as we are. Harness racing continues to grow in popularity and the sport has made giant strides to achieve the confidence of race-goers and punters alike with a professional outlook and increased levels of integrity. We feel that the series will be tremendously well-received and are proud to become the sport's biggest sponsor with our first event."
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